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hello, i am
Utsav and i do
joy in 

designing
for growth

what does that mean? i design everything that drives brand, growth, and revenue. be it landing pages, sales tools, a skills.md, or a twitter cover  ~at the end, it's all about taste

connect on linkedin

my work lives somewhere between
systems, storytelling, and solving messy
business problems through design

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what i’ve been doing for past 2 yrs ↴

what i’ve been doing for past 2 years ↴

gushwork-plugin-showcase.mp4 gushwork-doodle.svg gushwork-image-1.jpg 38k visitors with ~6% lead conversion, since last update gushwork-tools-showcase.mp4
Design & Development Agent Builds sites that convert.
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owning design at Gushwork since apr 24’ 2.4+ years

literally designing everything that helps GushworkGushwork help B2B SMBs get discovered in AI by and Google, turning that visibility into qualified leads. It has raised ~$11M, including a $9M seed led by Susquehanna (SIG). grow, turning ideas into experiences that work

see my work at gushwork access upon request

with great power, comes great responsibility.
ever since AI showed up, everyone's become a designer (whether they wanted to or not).
my job here? giving teams the freedom to create without losing essence of the brand

see my work at gushwork access upon request
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owning design at Gushwork since apr 24’2.4+ years

literally designing everything that helps GushworkGushwork help B2B SMBs get discovered in AI by and Google, turning that visibility into qualified leads. It has raised ~$11M, including a $9M seed led by Susquehanna (SIG). grow, turning ideas into experiences that work

see my work at gushwork access upon request
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what i was doing 2.5 years ago ↴

what i was doing 2.5 years ago ↴

answerconnect-logo.svg answerconnect-image-6.mp4 answerconnect-desktop-mockup.png
brand & ui ux dec 22’ - may 24’ worked for 1.6 years

worked on everything brand and marketing at AnswerConnectAnswerConnect is one of the leading answering services in the U.S., and Forbes Advisor currently ranks it as the best answering service for voice and live chat., built a design system that cut landing-page TAT and let the team publish faster

see my work at answerconnect access upon request
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brand & ui uxdec 22’ - may 24’worked for 1.6 years

worked on everything brand and marketing at AnswerConnectAnswerConnect is one of the leading answering services in the U.S., and Forbes Advisor currently ranks it as the best answering service for voice and live chat., built a design system that cut landing-page TAT and let the team publish faster

see my work at answerconnect access upon request
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whatever i was doing 5 years back ↴

whatever i was doing 5 years back ↴

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boolien-image-2.png done while i was design intern at Palette 69 studio
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brand designjul 21’5 years ago

branded a community-driven blockchain platform, Boolien.Boolien is a digital ecosystem designed for the future of investment with asset-backed NFTs and phigital assets for all communities and clans. they wanted a fluid identity inspired by human evolution but modern sentimentsthe visual identity draws inspiration from humanity's journey, from stone age tribes to futuristic digital marketplaces capturing themes of evolution, collaboration, and community.

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brand designjul 21’5 years ago

branded a community-driven blockchain platform, Boolien.Boolien is a digital ecosystem designed for the future of investment with asset-backed NFTs and phigital assets for all communities and clans. they wanted a fluid identity inspired by human evolution but modern sentimentsthe visual identity draws inspiration from humanity's journey, from stone age tribes to futuristic digital marketplaces capturing themes of evolution, collaboration, and community.

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brand designaug 21’5 years ago

rebranded Payal Electrics, a 40-year old brand, with a modern visual identity that reflects reliability, movement, and the flow of energy

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brand designaug 21’5 years ago

rebranded Payal Electrics, a 40-year old brand, with a modern visual identity that reflects reliability, movement, and the flow of energy

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ui uxsep 21’5 years ago

redesigned the website for Optima Europe, a London-based international recruitment agency, creating a modern experience that better reflects its global reach

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ui uxsep 21’5 years ago

redesigned the website for Optima Europe, a London-based international recruitment agency, creating a modern experience that better reflects its global reach

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covid-ci-04.mp4 featured in d’source by IDC, IIT Bombay 20’ #social_initiatives #design_challenge
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visual design6 years ago

created a cross-cultural symbol system for COVID-19, enabling consistent public health communication during and after the pandemic.

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visual design6 years ago

created a cross-cultural symbol system for COVID-19, enabling consistent public health communication during and after the pandemic.

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nutymylk-rect-4184.mp4 when i was design intern at Sutratech labs
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brand designoct 20’6 years ago

designed a clean, premium identity for Nuty Mylk, making plant-based milk feel both sophisticated and approachable

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brand designoct 20’6 years ago

designed a clean, premium identity for Nuty Mylk, making plant-based milk feel both sophisticated and approachable

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